Recently, you must have heard about the #YesMom campaign. The campaign videos and posts I read hit a chord. How many times as a mother I have resorted to No and seen my children shrink? Every parent second guesses their actions and the videos were an eye opener in my approach to positive parenting. I’ve been trying to be more open as well as patient with my kids since then. The campaign made me curious about Cipla’s ActivKids Immuno Boosters, a nutritional supplement for children in a very interesting form that promised to build the immunity of children.
As a parent, I struggle to reduce the sick days of my kids. When they were younger, they would fall sick ever so often with coughs, colds and respiratory allergies, missing school and losing all the precious weight that they had gained over months. Every spate of illness was a setback to their growth and development. And no matter how hard I tried to give them nutritionally balanced meals, they did have nutritional deficiencies. Didn’t we all wish for nutritional supplements that they would happily eat unlike the strange smelling capsules or yucky tonics or the usual powder in milk? Looks like Cipla heard our prayers. The very first day that my son saw the Choco-bite that I offered him, he was pleasantly surprised. Kids love chocolate and gosh this one looked and tasted just like regular milk chocolate with some cashew sprinkles in it. No offensive after tastes, no bitterness or concealed flavours. It was difficult to believe that they had got the formulation pat right.
And now the good stuff.
Here is the nutrient value of ActivKids Immuno Boosters as compared to other daily food items:
These are such an eye-opener:
1 Choco-bite equals 3 bananas in terms of Vitamin B12 that it provides.
1 Choco-bite equals 2 oranges in terms of Vitamin C it provides.
1 Choco-bite equals almost half kilo of spinach in terms of the Iron it provides.
1 Choco-bite equals 7 eggs in terms of Vitamin D3 that it provides and so on
Very impressive indeed! See the chart below to see all the facts.
Even with the best of intentions and the most cooperative kids, we are bound to fall short of feeding them all these. A child has a packed day waking up early and coming home only by 4 in the evening. Then they have to study and play. Their entire day requires huge reserves of energy and nutrients and none of the busy moms can prepare and send elaborate meals in the morning. I try to pack nutritionally balanced meals but am often worried, what if I am falling short? Nutritional deficiencies can cause a child to fall sick more frequently, not growing to their potential then. Also, most kids are fussy about eating vegetables and fruits which are a big source of vital nutrients. Most battles parents have with children are over food, and we really don’t want to fight with them at every meal.
Choco bite or Cipla’s ActivKids Immuno Boosters help you give up to 100% RDA of these essential vitamins and minerals to your kids in the age group of 4-6 years and 7 years+. Just give them 1 choco-bite daily along with their meals. Both my kids now wait for their burst of immunity enhancement daily in the morning when they leave for school. I feel happy that as a mom I am giving them up to 100% RDA of Vitamin A, Iron, Vitamin C, Vitamin B1, B2, B3, B6, B12, D and Zinc. These vitamins combined together help in building the child’s immunity as a result of which they have more stamina and fall sick less often. I am really happy with the product because just a couple of months back the younger son was diagnosed with anaemia. And he was prescribed an iron syrup that he abhorred. It was quite a task giving him that syrup twice a day. I am so glad that I can now try a product that will act as a preventive for any such situations in the future and in such a kid-friendly format. And just in case you were worried about sugar, each choco bite has contributes to less than 1% of energy from sugar hence there is no danger of cavities or dental caries by consuming this product on a regular basis.
It comes in a plastic bottle pack with 30 choco-bites individually packed thus maintaining its nutritional efficacy. It is easy to carry along and trust me your child will ask you to buy more. My children already are. The pack is priced at Rs. 299 for a pack of 30 choco bites, your monthly suppy. You can buy it on Amazon here.
Overall, I am really happy with the product. After all a mom is happy when the kids are happy. I am glad that they will have significantly lower sick days now and their growth both physical and mental will be completely on track. Do you see now how with ActivKids Immuno Boosters even your fussiest eater will say Yes to nutrition. A perfect way to make you a #YesMom.
Below is the TV ad for the product that captures what we do as moms out of fear of kid’s health and how Immuno Boosters can make us into a #YesMom
This post has been written in association with Cipla ActivKids Immuno-Boosters. All the thoughts are honest and my own.
Featured Image courtesy Shutterstock
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