why brands get their paid reviews wrong

As a professional blogger who has many reviews ranking on the first page of Google, I’ve been working with brands for years now. From small mom and pop brands to the largest multinationals, from PR agencies to freelancers, I’ve worked with all kinds. And more often than not, I’ve been dismayed at how brands approach Read More →

constipation

Bowel movement is something that is really not a part of our normal conversation. I know, I wrinkle my nose when my kids do potty talk whether it is at the dining table or otherwise. Call it my prim and proper upbringing, as kids we kept topics below the belt (pun intended) under close wraps Read More →

This year my elder son turned 15 and I completed 15 years of motherhood. Yes, motherhood which is often put on a high pedestal, not without reason though. Trust me, I am not one who likes to be treated as a deity or worshipped. I am as human as another woman and terribly flawed too. Read More →

This is my gratitude post for the month of April. April is the month that starts with summer holidays for kids. My last post detailed how our summer vacations were panning out. This is also the month when I take a virtual sabbatical in reading, writing and engagement on social media, doing each of these Read More →

summer vacation

Summer vacation are never the same as they were in my childhood. I walked down that nostalgia lane in this post. As we moved from joint families to nuclear ones with working mothers, no more monthly sojourns to relatives’ homes. At least, not for me. Family visits are quick and short. And the kids hardly Read More →

unfriendly kids

There was a time when parents controlled kids. Yes, kids of my generation. Most of us grew up having a pally relationship with our moms and a distant one with our dads whom we feared. A normal way to stifle our mischief was when mom told us, “Wait for your dad to come back from Read More →

reader #gratitude

You know when you would find kids being diligent about new hobbies and stuff like reading books especially when you don’t want them to? Exam time. That’s right. Since parents do not have enough on their plates chasing after errant kids, the kids decide to make it even harder. So the younger son, well he Read More →

chlldren exams

So exams are done and dusted almost (the elder son finishes tomorrow). But for me, they were over last week when the younger son finished his. Why? Because the elder son studies on his own. And apart from regular reminders to go and study, I hardly do much. In this post, I have already written Read More →